Some interesting statistics relating to Internet use in Australia last month you can rattle off to win friends and influence people - or perhaps not.
The following statistics were gleaned from StatCounter.
Browser Market Share in Australia - January 2021
- Chrome - 50.42%
- Safari - 35.07%
- Edge - 4.39%
- Samsung Internet - 3.49%
- Firefox - 3.31%
- Internet Explorer - 0.76%
It's interesting to see Internet Explorer still hanging in there. New feature development by Microsoft for IE finished up in 2016, with Microsoft Edge becoming the company's focus. However, Internet Explorer will continue to receive security updates until at least 2029.
Search Engine Market Share in Australia - January 2021
- Google - 94.45%
- Bing - 3.62%
- DuckDuckGo - 0.85%
- Yahoo! - 0.7%
- Ecosia - 0.22%
- Norton Safe Search - 0.04%
Google's continued overwhelming dominance has been the subject of some intense scrutiny by Australia regulators in recent times. This led the online goliath to threaten pulling Google Search out of Australia at one point; but it seems that may be avoided.
Note: Yahoo! Search is a rebadged version of the Microsoft Bing search engine - the Bing team was no doubt rubbing its hands together in anticipation of a possible Google Search pull-out.
Operating System Market Share in Australia - January 2021
- Windows - 32.07%
- iOS - 29.38%
- Android - 21.27%
- OS X - 15.43%
- Unknown - 0.72%
- Linux - 0.6%
According to StatCounter, in January last year iOS was actually ahead of Windows (31.23% vs 30.46%)
Social Media Stats in Australia - January 2021
- Facebook - 63.06%
- Pinterest - 17.22%
- Twitter - 11.88%
- YouTube - 2.65%
- Instagram - 2.31%
- reddit - 1.16%
Desktop vs Mobile vs Tablet Market Share Australia - January 2021
- Desktop - 49.07%
- Mobile - 44.91%
- Tablet - 6.02%
Miscellaneous Australian Internet Statistics
... and here's some bonus facts and figures; sourced from Data Reportal
- There were 22.82 million internet users in Australia in January 2021, an increase of 513,000 from January 2020
- Internet penetration in Australia reached 89.0% in January 2021.
- There were 20.50 million social media users in Australia in January 2021 (equivalent to 79.9% of the total population), no change from January 2020.
Some of those Aussie internet users must be very young!
